Invalid traffic (IVT) creates fake ad requests, impressions, and actions. It damages your revenue, wastes your budget, deprives you of campaign metrics, harms your relationships, and can even destroy what you've built. We offer pre-bid and post-bid solutions that can solve the problem by detecting and blocking both general invalid traffic (GIVT) and sophisticated invalid traffic (SIVT).
Bad ads destroy your user experience. They hijack sessions, damage your reputation, ruin your revenue generating opportunities, and harm your audience. Take control of malvertising with our single pixel solution that stops malicious ads in real-time. Blocking is done post-auction, which means that you'll still get paid for the bad ad. The bad ad just won't be able to steal from you.